{"id":188,"date":"2014-04-03T20:40:17","date_gmt":"2014-04-03T18:40:17","guid":{"rendered":"http:\/\/www.dudinwine.cz\/?page_id=188"},"modified":"2014-05-26T12:22:35","modified_gmt":"2014-05-26T10:22:35","slug":"vina-jako-reklama","status":"publish","type":"page","link":"https:\/\/www.dudinwine.cz\/?page_id=188","title":{"rendered":"V\u00cdNA JAKO REKLAMA"},"content":{"rendered":"<p style=\"text-align: justify;\">Firmy v tuzemsku si mohou\u00a0<strong>ode\u010d\u00edst od z\u00e1kladu dan\u011b<\/strong>\u00a0z p\u0159\u00edjmu\u00a0<strong>v\u00edna v hodnot\u011b 500 K\u010d za kus<\/strong>\u00a0bez DPH, kter\u00e1 pou\u017eij\u00ed jako <strong>propaga\u010dn\u00ed p\u0159edm\u011bt<\/strong>.<\/p>\n<p style=\"text-align: justify;\">Mo\u017enost se v\u0161ak t\u00fdk\u00e1 jen takzvan\u00fdch<b>\u00a0<\/b><strong>tich\u00fdch v\u00edn<\/strong>, jimi\u017e se rozum\u00ed t\u00e9m\u011b\u0159 v\u0161echna<b>\u00a0<\/b><strong>ne\u0161umiv\u00e1 v\u00edna<\/strong>.<\/p>\n<p style=\"text-align: justify;\">\n<p style=\"text-align: justify;\"><strong>Podm\u00ednkou je<\/strong>, \u017ee l\u00e1hev mus\u00ed b\u00fdt opat\u0159ena obchodn\u00ed firmou nebo ochrannou zn\u00e1mkou poskytovatele v\u00edna \u010di n\u00e1zvem propagovan\u00e9ho zbo\u017e\u00ed nebo slu\u017eby. Do ceny, kter\u00e1 nep\u0159es\u00e1hne zm\u00edn\u011bn\u00fdch 500 korun, se zapo\u010d\u00edt\u00e1vaj\u00ed tak\u00e9 n\u00e1klady, je\u017e vzniknou s\u00a0po\u0159\u00edzen\u00edm <strong>reklamn\u00edho p\u0159edm\u011btu<\/strong>. Jde nap\u0159\u00edklad o v\u00fddaje na dopravu, dotisk reklamn\u00edch etiket, polepen\u00ed lahv\u00ed \u010di n\u00e1klady na p\u0159\u00edpadn\u00e9 d\u00e1rkov\u00e9 balen\u00ed.<\/p>\n<p style=\"text-align: justify;\">Toto plat\u00ed od 10. listopadu 2005 a je to uvedeno v z\u00e1kon\u011b \u010d. 441\/2005 Sb., \u010d\u00e1st \u0161est\u00e1. Dal\u0161\u00ed d\u016fle\u017eitou pozitivn\u00ed informac\u00ed pro pl\u00e1tce DPH je, \u017ee v p\u0159\u00edpad\u011b\u00a0<strong>n\u00e1kupu v\u00edna jako propaga\u010dn\u00edho p\u0159edm\u011btu<\/strong>\u00a0si lze DPH ode\u010d\u00edst a p\u0159i v\u00fddeji do spot\u0159eby nen\u00ed povinnost DPH odv\u00e1d\u011bt.<\/p>\n<p style=\"text-align: justify;\">R\u00e1di na po\u017e\u00e1d\u00e1n\u00ed do faktury uvedeme: \u201e<strong>V\u00edno je ur\u010deno jako reklamn\u00ed p\u0159edm\u011bt, lahve ozna\u010deny logem firmy.<\/strong>\u201c<\/p>\n<p style=\"text-align: justify;\">Podrobn\u00fd popis z\u00e1kona najdete <a href=\"http:\/\/www.dudinwine.cz\/?p=196 \">zde<\/a><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: justify;\">\u00a0<a href=\"http:\/\/www.dudinwine.cz\/wp-content\/uploads\/2014\/04\/Backup_of_abv1.jpg\"><img loading=\"lazy\" class=\"alignnone size-full wp-image-192\" src=\"http:\/\/www.dudinwine.cz\/wp-content\/uploads\/2014\/04\/Backup_of_abv1.jpg\" alt=\"dudin_wine\" width=\"1242\" height=\"1754\" srcset=\"https:\/\/www.dudinwine.cz\/wp-content\/uploads\/2014\/04\/Backup_of_abv1.jpg 1242w, https:\/\/www.dudinwine.cz\/wp-content\/uploads\/2014\/04\/Backup_of_abv1-212x300.jpg 212w, https:\/\/www.dudinwine.cz\/wp-content\/uploads\/2014\/04\/Backup_of_abv1-725x1024.jpg 725w\" sizes=\"(max-width: 1242px) 100vw, 1242px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Firmy v tuzemsku si mohou\u00a0ode\u010d\u00edst od z\u00e1kladu dan\u011b\u00a0z p\u0159\u00edjmu\u00a0v\u00edna v hodnot\u011b 500 K\u010d za kus\u00a0bez DPH, kter\u00e1 pou\u017eij\u00ed jako propaga\u010dn\u00ed p\u0159edm\u011bt. Mo\u017enost se v\u0161ak t\u00fdk\u00e1 jen takzvan\u00fdch\u00a0tich\u00fdch v\u00edn, jimi\u017e se rozum\u00ed t\u00e9m\u011b\u0159 v\u0161echna\u00a0ne\u0161umiv\u00e1 v\u00edna. Podm\u00ednkou je, \u017ee l\u00e1hev mus\u00ed b\u00fdt opat\u0159ena obchodn\u00ed firmou nebo ochrannou zn\u00e1mkou poskytovatele v\u00edna \u010di n\u00e1zvem propagovan\u00e9ho zbo\u017e\u00ed nebo slu\u017eby. Do [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":[],"_links":{"self":[{"href":"https:\/\/www.dudinwine.cz\/index.php?rest_route=\/wp\/v2\/pages\/188"}],"collection":[{"href":"https:\/\/www.dudinwine.cz\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.dudinwine.cz\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.dudinwine.cz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dudinwine.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=188"}],"version-history":[{"count":6,"href":"https:\/\/www.dudinwine.cz\/index.php?rest_route=\/wp\/v2\/pages\/188\/revisions"}],"predecessor-version":[{"id":318,"href":"https:\/\/www.dudinwine.cz\/index.php?rest_route=\/wp\/v2\/pages\/188\/revisions\/318"}],"wp:attachment":[{"href":"https:\/\/www.dudinwine.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=188"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}